What Is Social Media Marketing?

Origins of social media The advent of social media came with an intention to bring people together and establish connection without being hindered by distance or time. Mark Zuckerberg started Facebook in Havard in 2004 so that students can socialize. It grew so much that it has more than 2 billion monthly users today. WhenContinue reading “What Is Social Media Marketing?”

Introduction to Content Marketing: Content Marketing Guide

It is almost impossible for a business to thrive online without putting out information that is attractive and engaging to its potential customers. The human concentration span is continually taking a nosedive meaning marketers should put out content that is easy to understand. There are various forms of marketing and content marketing is one ofContinue reading “Introduction to Content Marketing: Content Marketing Guide”